Landbell USA Selected by CalRecycle as the Official Producer Responsibility Organization for California’s Landmark Responsible Textile Recovery Act of 2024.

In its role as the PRO, Landbell USA will be responsible for overseeing the end-to-end management and proper stewardship of covered products sold within California. This includes the development of a comprehensive Producer Responsibility Plan designed to reduce textile waste and increase the longevity of garments through the procurement of innovative consumer education programs, repair, reuse and recycling infrastructure.

“We are honored to take on this historic responsibility,” said Patrick Gibbs, Textile Lead at Landbell USA. “California is setting a global precedent for textile sustainability. Our goal is to provide a seamless, transparent, and highly effective program that requires producers to fund a product stewardship program for the covered materials they put into the California marketplace, while providing Californians with accessible options for textile recovery.”